Our Story

Florise Cosmetics was created out of a simple wish:
to make the best of Chinese beauty accessible to everyone, everywhere.

In recent years, Chinese makeup and skincare brands have grown rapidly in both quality and creativity. The formulas are constantly updated, the aesthetics are fresh, and thanks to an efficient supply chain, prices stay friendly while quality remains high. But outside of China, it’s still hard to find these products—or you pay a huge markup.

All of our products are sourced directly from Chinese brands and manufacturers. Because the R&D cycle in China is so fast, new launches often appear within just a few months, which means we can bring you the latest ingredients, textures and trends as they happen.

As a Chinese girl living in Australia, I used to fill my suitcase with lipsticks, masks and false lashes every time I went back to China. No matter how carefully I packed, there was never enough space—and I always wondered, why can’t I buy these in Australia?

Florise Cosmetics is my answer to that question.

We’re here to share the joy of Chinese beauty with anyone who needs it—whether you miss home, love trying new things, or simply want great products at honest prices.

If you have any requests, questions or brands you’d love to see here, please feel free to email us. We’re always listening.